Privacy Policy

Last updated and effective date: November 17, 2025

This Privacy Policy describes how Equipped MD Inc. (“Equipped MD,” “we,” “our,” or “us”) collects, uses, stores, and protects your personal information when you visit our website, purchase products, request services, or interact with us in any other way. By using our website or services, you agree to the terms described in this Policy.

Personal Information We Collect

We may collect personal information in a variety of ways, including when you visit the website, interact with our forms, place an order, request a quote, sign up for newsletters, or communicate with us.

Personal Information You Provide

You may provide the following information voluntarily:

Name, company name, and job title
Email address
Phone number
Billing and shipping addresses
Payment details (processed securely through third-party payment processors)
Information about your medical equipment needs, requests, or quote details
Account login information (if applicable)
Any documents, forms, or messages submitted through our site

Information Automatically Collected

When you interact with our website, we may automatically collect:

IP address
Browser type and version
Device type
Operating system
Referring URLs
Pages viewed and time spent on the website
Clickstream data
Cookies and tracking technologies (see Section 7)

Information from Third Parties

We may receive information from:

Payment processors (ShopPay, PayPal, Stripe, etc.)
Financing partners (e.g., FinanceApp or others you apply through)
Analytics providers such as Google Analytics
Advertising platforms (Google Ads, Facebook Ads)

How do We Use Your Personal Information?

We use your information to operate our business and deliver high-quality services, including:

Processing and fulfilling orders
Providing medical equipment sales, rentals, and services
Responding to inquiries, support requests, or quote submissions
Managing financing or credit applications
Improving our website, services, and user experience
Sending transactional notices and order updates
Sending marketing emails (you may unsubscribe at any time)
Detecting and preventing fraud or unauthorized activity
Maintaining internal business analytics
Complying with legal requirements and industry regulations
We do not sell your personal information

Legal Basis for Processing (GDPR — for EU Visitors)

If you are located in the European Union, we process personal information under the following legal bases:

Contract performance: fulfilling purchases and service requests
Legitimate interest: improving services, securing our systems, fraud prevention
Consent: marketing communications, cookies, and optional data
Legal obligations: tax requirements, recordkeeping, regulatory compliance

How We Share Your Information

We may share your information with trusted third parties for business purposes, including:

Service Providers

We may disclose information:

To comply with legal obligations or court orders
To protect the rights, safety, and property of Equipped MD or others
To investigate fraud, misuse, or security incidents

Business Transfers

If Equipped MD is involved in a merger, acquisition, asset sale, or restructuring, your personal information may be transferred as part of the business transition.

Data Retention

We retain personal information only as long as necessary to:

Fulfill the purposes described in this Policy
Provide products and services
Comply with tax, legal, and regulatory obligations
Resolve disputes
Enforce agreements
You may request deletion of your information at any time.

Security of Your Information

We implement industry-standard security measures designed to protect your data, including:

SSL encryption
Secure servers and firewalls
Access control and authentication
Regular system monitoring
Encrypted payment processing
While we strive to protect personal information, no method of transmission or storage is completely secure. You provide data at your own risk.

Cookies & Tracking Technologies

We use cookies and similar tools to enhance your browsing experience and analyze website performance.
Types of cookies used:

Essential cookies: required for site operation
Analytics cookies: understanding traffic and usage
Functional cookies: remembering preferences
Advertising cookies: relevant promotions and retargeting

You may disable cookies via your browser, but some features may not function properly.

Third-Party Links

Our website may contain links to external websites. We are not responsible for the content, security, or privacy practices of third-party sites. We encourage you to review their privacy policies.

Children’s Privacy

Our website is not intended for children under 16.  We do not knowingly collect personal information from minors.  If we learn that information was collected from a child, we will delete it promptly.

Your Privacy Rights

Depending on your location, you may have the following rights:

Right to Data Portability
Receive your information in a machine-readable format.

Marketing Opt-Out
You may unsubscribe from marketing emails at any time.

CCPA / CPRA (California Residents)
California residents may have additional rights, including:
- Right to know what data is collected
- Right to request deletion
- Right to opt out of sharing
- Right to non-discrimination
Requests can be submitted via the contact information below.

International Data Transfers

Your information may be transferred and processed outside your country, including in the United States. We take reasonable steps to ensure adequate protection when international transfers occur.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. The “Last Updated” date at the top of this page will reflect the most recent revision.
Continued use of the website constitutes acceptance of the updated Policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, you may contact us at:
Equipped MD Inc. Email: sales@equippedmd.com 
Phone: 1-833-838-8380
 Address: 3313 W Cherry Ln, STE 707, Meridian, ID 83642